Changing The Conversation Together reconnects Americans with our democracy. Through “deep canvassing”—a highly personal, highly effective method—we help people understand why voting matters, and how to overcome any obstacles.
Too many Americans feel disconnected from democracy, unconvinced that their voice or vote matters. Modern political discourse—dominated by negative ads, hot takes, and predigested talking points—often just drives people further apart.
Deep canvassing is different. Our volunteers approach voters personally, with respect. We offer stories from our lives, and elicit stories from the voter’s life. In unhurried conversations, we connect over shared concerns and feelings.
And deep canvassing works. Research studies confirm it as one of the most effective forms of voter engagement ever measured. In 2020, many of us used this technique successfully to boost voter turnout in North Philadelphia, especially among those who had previously not voted.
Our project is dedicated to engaging unlikely voters and building a more compassionate, inclusive world through trained deep canvassing conversations. This mission demands a steadfast commitment to constant training, outreach, experimentation, and evaluation. We believe in the proven power of deep canvassing to revitalize our nation’s promise and foster lasting change in our communities.
Please join and support our work to make American democracy more compassionate, more inclusive, and more personal.